What we do

We do what we enjoy. And we work best where communication, sport, content and technology meet.

PR & Communication

Reputation can’t be bought with a single article. It is built over time, consistently, and with an understanding of both the media and the business. We provide media relations, crisis communication, strategic consultancy, media training, social media management, online communication and spokesperson support. When needed, we also put on the event and take care of its media outcome.

Scope

Media Relations
Crisis Communication
Strategic Consultancy
Media Training
Social Media Management
Online Communication
Spokesperson Support
Event Communication

Selected projects

Sports & Events

We know sport from the pitch, the stands and the TV broadcast. We handle communication for sports federations, clubs, athletes and events, as well as media operations, event management, hospitality and production. Our experience covers ice hockey, golf, motorsport, skiing and basketball – from local tournaments to international championships and major broadcast projects.

IIHF U18 2026 – media operations in the arena

Scope

Sports Marketing & Communication
Media Operations
Broadcast Coordination
Event Organisation
Tournament Management
Hospitality

Selected projects

Content Production & Technology

Content no longer ends with an article or a video. We connect broadcast production, photo and video, corporate media, streaming and OTT, signal distribution, data integrations, AI agents and AI-driven camera systems. We can design the technology, integrate it and take it into live operation. Content delivery, where we were among the pioneers in the company’s early days, is today one part of a broader technology know-how.

Scope

Broadcast Production
Video Production
Photography
Industrial Photography
Corporate Publishing
Streaming / OTT
Signal Distribution
AI Solutions / AI Agents
AI-driven Camera Systems
Data & Technology Integration
Content Delivery

Selected projects

International Experience

Business has no borders. Neither does our communication.

We work for Slovak companies as well as the headquarters of multinational groups. The HUGO BACH team works fluently in English and Spanish, and we can also look after German-speaking clients. We have worked with clients and partners from Germany, Denmark, Finland, Luxembourg, Spain, Sweden, the USA and the United Arab Emirates.

On projects such as Evonik Industries we work directly with the headquarters in Essen. In sport we coordinate with the IIHF and international broadcasters. On technology we also work with partners such as Mediapro and Spiideo. Global Payments is an example of our current work in business development and fintech.